Salesforce Pardot Consultant Certified Official Practice Test Pardot-Consultant - Oct-2023

Ace Salesforce Pardot-Consultant Certification with Actual Questions Oct 13, 2023 Updated

NEW QUESTION # 59
Lenoxsoft has a product line that is business to consumer. They use the Lead object, but the Contact and Account objects are combined. The Pardot Administrator wants to enable person accounts and understand how this configuration affects the syncing from Pardot to Salesforce. Given default Pardot and Salesforce syncing behavior, which statement is correct when Person Account are enabled?

• A. Pardot will create a lead record in Salesforce, and when the lead is converted, Pardot will sync with contact and account.
• B. Pardot will create a lead record in Salesforce, and when the lead is converted, Pardot will sync with the person account.
• C. The Salesforce person account record will only sync with the prospect record in Pardot.
• D. The Salesforce contact level and account level fields will only sync with prospect fields in Pardot.

Answer: B

NEW QUESTION # 60
How many scheduled Engagement Programs is it possible to have

• A. 0
• B. 1
• C. 2
• D. 3

Answer: A

NEW QUESTION # 61
LenoxSoft has two primary groups of contacts in their Salesforce account, managed separately using Pardot Business Units (PBUs). They have one marketing team that needs to manage campaigns for both business units (BUs).
How should this be configured?

• A. Create Pardot user records in one business unit, then use the business unit switcher to access each account.
• B. Create one Salesforce user connected to one Pardot user, then use Pardot user groups to use the business unit switcher.
• C. Create multiple Salesforce users with the same email address connected to one Pardot user, then use the business unit switcher.
• D. Create Pardot user records in each business unit connected to the same Salesforce users, then use the business unit switcher.

Answer: D

NEW QUESTION # 62
LenoxSoft wants to add 50 points to the scores for prospects who attended a webinar last month. How would you advise them to accomplish this?

• A. Create a new segmentation rule.
• B. Add a completion action to the form the prospects completed to register for the webinar.
• C. Select all prospects in the webinar attendees table and use the table action at the bottom to add to their scores.
• D. Create a new automation rule.

Answer: D

NEW QUESTION # 63
What is required when sending a Pardot email from an assigned user?

• A. The email must also contain assigned user merge fields.
• B. The assigned user must be connected through user sync.
• C. There must also be a general or specific user as a sender.
• D. All prospects on the recipient list must be assigned to a user.

Answer: D

NEW QUESTION # 64
The LenoxSoft sales and marketing teams are looking for more insights into which leads are most likely to buy based off of their engagements.
What feature should be recommended?

• A. Pardot Grade field
• B. Einstein Behavior Score
• C. Pardot Score field
• D. Einstein Lead Score

Answer: B

Explanation:
Explanation
https://help.salesforce.com/articleView?id=sf.pardot_einstein_behavior_scoring.htm&type=5

NEW QUESTION # 65
What can you do in Advanced Section of Look and Feel step in Pardot Form

• A. Kiosk/Data Entry Mode: Do not cookie browser as submitted prospect
• B. PI Enable explicit bot protecting using reCAPTCHA
• C. Include "Not you?" link to allow visitors to reset the form
• D. Disable autoresponder emails on this form

Answer: A,B,C

NEW QUESTION # 66
LenoxSoft wants to ensure that prospects who meet the following criteria are assigned to one of the five users. In a round robin fashion:
* Completed the "Product Interest" form
* A score higher than 100
* A grade higher than a C
* Is a member of the "Target Account" list
What should LenoxSoft use to accomplish this business requirement?

• A. Form completion action and user queue
• B. Automation rule and user group
• C. Automation rule and user queue
• D. Form completion action and user group

Answer: B

NEW QUESTION # 67
LenoxSoft would like to set custom scoring based on event attendance. What scoring options are available through the Pardot Connectors?

• A. Webinar: Attended/NoShow/Registered Event :Checked In/Registered
• B. Webinar & Event invite. Registrations & Attendance
• C. Webinar & Event Registrations & Attendance
• D. Only Webinar & Event Attendance

Answer: A

NEW QUESTION # 68
What type of fields are not supported by the Pardot sync

• A. Date/Time
• B. Geolocation
• C. Time
• D. Date/Time
• E. Formula
• F. External Lookup Relationship
• G. Text Area (Rich)
• H. Lookup Relationship

Answer: B,E,F,G,H

NEW QUESTION # 69
When you go to View HTML code section at selected Form record you can only see the iframe tag

• A. True
• B. False

Answer: A

NEW QUESTION # 70
There is limitation of 50 forms and 50 landing pages in Pardot Growth Edition and also you can't create more than one Scoring Category in this edition

• A. True
• B. False

Answer: A

Explanation:
S

NEW QUESTION # 71
A Pardot administrator finds that all of the email addresses for their Pardot users have changed. What would be the root cause of this change?

• A. User sync mapped email address
• B. Pardot Admin changed each email address
• C. Import and update users
• D. Table action updated users

Answer: C

NEW QUESTION # 72
LenoxSoft has two Pardot accounts: Account A and Account B.
Both accounts are syncing with the same Salesforce org. Their marketing teams have consolidated and have decided to merge Account B into Account A.
What action should they take to successfully complete the migration?

• A. Manually rebuild any automations built in Account B in Account A.
• B. Export existing custom field mappings to import desired fields into Account A.
• C. Get a brand new Pardot org and migrate both Account A and Account B into it.
• D. Include prospect activity history from Account B in their prospect import if they want to retain it.

Answer: A

Explanation:
https://help.salesforce.com/articleView?id=000318300&type=1&mode=1

NEW QUESTION # 73
Which one is not an email template you can create in Pardot? [Choose one answer]

• A. "One to one emails" template
• B. "Engage" template
• C. "Autoresponder emails" template
• D. "List emails" template

Answer: B

NEW QUESTION # 74
LenoxSoft wanted to deduct a prospect's score by 100 points if they visited their careers page on the website, what would be the best recommendation to implement?

• A. Completion action
• B. Automation rule
• C. Custom redirect
• D. Page action

Answer: D

NEW QUESTION # 75
How many CRM connectors can be active simultaneously in Pardot?

• A. There are no restrictions about that
• B. One
• C. Many, but only Salesforce
• D. One each type

Answer: B

NEW QUESTION # 76
How could LenoxSoft benefit from Engage Reports?

• A. Users can analyze form submission performance for the prospects they have emailed.
• B. Users can analyze the performance of their templated and non-templated emails.
• C. Sales Managers can analyze lead information like prospect activity, scores, and grades.
• D. Sales Managers can receive desktop notifications for their teams' email activities.

Answer: B

NEW QUESTION # 77
LenoxSoft wants to quickly identify sales-ready leads from a list of prospects that came by their booth at a recent event. How should their engagement program be structured?

• A. Send the least targeted content first, followed by more targeted content
• B. Send emails using dynamic content based on prospect account fields
• C. Send five emails exactly seven days apart, without any following steps
• D. Send highly targeted content first, followed by less targeted content

Answer: D

NEW QUESTION # 78
What is available to choose within Repeat Rule

• A. Repetition Order
• B. Days before eligible to repeat rule
• C. Certain Prospects
• D. Limit rule matches

Answer: B,D

NEW QUESTION # 79
Select available Social Media Connectors

• A. Facebook
• B. FullContact
• C. CD Linkedln
• D. AddThis
• E. Twitter

Answer: B,D

NEW QUESTION # 80
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