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Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:

1. Rules, Form completion actions, and more.
What are 3 social posting connectors Marketing Cloud Account Engagement offers?

A) Twitter
B) Instagram
C) LinkedIn
D) Snapchat
E) Facebook

2. LenoxSoft wants to create a Marketing Cloud Account Engagement landing page that matches the exact look and feel of their website. Which method would produce the closest results?

A) Use a stock layout provided in Marketing Cloud Account Engagement
B) Use above form and below form content to create the layout
C) Embed the campaign tracking code on their website
D) Import layout using a URL from their website

3. Creating or marking an opportunity as lost will result in the change of a prospect's score

A) False
B) True

4. A user wants to develop a lead qualification model based on implicit prospect interest and explicit information provided by prospects.
What feature Is needed for this model?

A) Engagement Studio & Lists
B) Marketing Cloud Account Engagement Score & Grade
C) Prospect Audit & Profile
D) Marketing Cloud Account Engagement Score 6* lifecycle Stage

5. A client submits their Marketing Cloud Account Engagement form to test the form's completion actions. After they submit the form, none of the completion actions are applied to their prospect record. What explanation do you give as to why the actions did not occur?

A) The client did not un-pause the completion actions.
B) Kiosk mode was enabled on the form, so completion actions did not run.
C) The 'email' form field was set up to exclude free email addresses, so even though they submitted the form successfully, the Gmail address they used prevented the completion actions from running.
D) The client has a visitor filter set up to filter activities from their IP address. Completion actions do not occur on filtered visitors.

Solutions: