Latest Salesforce Advanced-Cross-Channel Exam questions and answers

TestSimulate Advanced-Cross-Channel Exam Practice Test Questions (Updated 40 Questions)

NEW QUESTION # 16
Where can you see ad details for facebook ad campaign. Both advertising campaigns and journey builder)

• A. On the facebook ad channel
• B. Journey builder

Answer: B

NEW QUESTION # 17
send multiple emails over a period of 3 months with link to download mobile app. If link clicked then send app feature emails else same mails to download mobile app after every 3 days. How would you design this Multiple select?

• A. use journey with email activities and enagagement split activity
• B. use Journey data and not contact data
• C. use contact designer
• D. use query activity to query _ click and use contact data in journey.

Answer: A,B

NEW QUESTION # 18
What is true about Inbox message:

• A. Device owns the message not the contact.
• B. Alert+inbox consume 1 supermessage.
• C. It can open any public url also and not only cloud page
• D. Contact owns the message not the device.

Answer: A

NEW QUESTION # 19
Difference between inbox message and in app message.

• A. Inbox message is displayed and stored in device in app message is displayed only 1 time
• B. Inbox messages can be used only in los whereas in app message can also be used in android
• C. Inbox message is displayed once but in app message is displayed repeatedly

Answer: A

NEW QUESTION # 20
What can be recommended in Einstein web recommendations: select 3 (Home, Product; Category, Cart, Conversion Pages)

• A. Product
• B. banner
• C. Content

Answer: A,B,C

NEW QUESTION # 21
In which section can you define fatigue rules to restrict a user from being recommended same content multiple times

• A. Einstein content selection
• B. Einstein copy insights
• C. Einstein engagement scoring

Answer: A

NEW QUESTION # 22
Where would you add a topic profile

• A. Workspace settings
• B. Social studio engage
• C. Social studio automate
• D. Admin settings

Answer: D

NEW QUESTION # 23
What is the fastes way to add a classification to a post?

• A. Add classification manually to each post.
• B. Macro
• C. Classification cannot be added to a post

Answer: B

NEW QUESTION # 24
What is true about Einstein engagement frequency (EEF). Select 3

• A. It uses last ISO days engagement data
• B. Used to determine correct no of mails to be send so that there are less unsubscribes due to email fatigue. email fatigue.
• C. The model uses data available only in your account
• D. EEF uses only commercial send data not transactional

Answer: B,C,D

NEW QUESTION # 25
How are profiles merged In IS:

• A. Deterministic matching on matched identities
• B. Probabilistic matching
• C. Once a day

Answer: A

NEW QUESTION # 26
What user permission is required to configure SSO in social studio.

• A. full user
• B. Super user
• C. limited user
• D. custom user

Answer: B

NEW QUESTION # 27
In social studio how many columns are used in a engage tab (max 30 tabs in a engage, no limit for columns in each tab) and each column contains max 50 accounts)

• A. 0
• B. No limit
• C. 1
• D. 2

Answer: B

NEW QUESTION # 28
How frequently does Einstein Engagement Scoring updates to email?

• A. Email daily
• B. Mobile Weekly
• C. Model Monthly

Answer: B

NEW QUESTION # 29
What is true about contact data and journey data.

• A. Contact data is static and journey data is updated data
• B. Journey data is static and contact data is updated data.

Answer: B

NEW QUESTION # 30
How does social studio unify anonymous and known identities?

• A. Deterministic matching
• B. social networking

Answer: A

NEW QUESTION # 31
How does Marketing cloud connect help when you want to trigger journey when a record is created in sales cloud contact, Select 2.

• A. Sales cloud entry audience in journey builder
• B. Use synchronized de, query to a sendable DE and use automation studio schedule to inject contact every 15 mins
• C. Use a api to trigger journey directly from ecom site and use email address as subscriber key.
• D. Use an api to create record in sales cloud directly from the ecom site

Answer: A,B

NEW QUESTION # 32
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