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HP Imaging and Printing Sales Fundamentals Sample Questions:

1. What is the best reason for using color in the marketplace?

A) to better distribute toner usage
B) to establish brand recognition and an identity in the marketplace
C) to demonstrate to clients that your business is prosperous
D) to make it possible to print from the same printer that is used for black and white, thus reducing production costs

2. What is the advantage of HP Care Packs?

A) They can be purchased for third-party products.
B) They are included in the standard product warranty,
C) They include free upgrades to HP devices.
D) They are easy to buy, easy to use, and flexible.

3. What are the two basic selling methods employed in imaging and printing sales? (Select two.)

A) Contractual
B) Try and buy
C) Commission
D) Group
E) Transactional

4. What is the difference between HP ColorSphere Print Cartridges and other brands or remanufactured print cartridges?

A) Remanufactured print cartridges print faster
B) There is no difference.
C) HP ColorSphere Print Cartridges are less expensive.
D) HP ColorSphere Print Cartridges contain up to 70% of the imaging system.

5. Why are up-selling and cross-selling beneficial to a channel partner?

A) They are the only processes that allow the partner multi-vendor sales versus single-vendor sales.
B) They typically involve a higher value product leading to higher profits
C) For every HP color printer sold using a cross-sell technique. HP provides an additional 10% discount on the hardware.
D) They allow the partner higher profits in combination with faster sales cycles.

Solutions: