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1. Abrand wants to do an ad-hoc export of a new user-defined attributes, what option would they choose?
A) The option to send segment date to Marketing Cloud
B) The option to include all custom fields on a segment export
C) The option to exclude anonymous fields on a segment export
D) The option to include built-in fields on a segment export
2. The sitemap provides the functionality that enables IS to identify which three items?
A) content zones
B) Templates
C) attributes
D) campaign
E) Page types
3. When does site mapping happen during the implementation process?
A) It can happen at any point since it is unrelated to the rest of the implementation
B) At the end after everything is defined in the system
C) At the beginning of the build phase since it is the basis for the rest of the implementation
D) In the middle after certain components like the catalog have been populated
4. What two features of interaction studiohave functionality to perform an A/B testing?
A) Templates
B) Campaigns
C) Segments
D) Recipes
5. What are IS machine learning powered algorithms called?
A) Einstein Decisions
B) Einstein Recipe
C) Data Science Workbends
D) Machine Learning Tools
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: A,C,E | Question # 3 Answer: D | Question # 4 Answer: B,C | Question # 5 Answer: B |
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