Salesforce Certified Marketing Cloud Email Specialist (Marketing-Cloud-Email-Specialist) Free Practice Test
Question 1
Northern Trail Outfitters (NTO) wants to implement a single-audience drip campaign and then, ever time, create new version with tests of random audience splits with different messages.
Which tool shouldNTO use to accomplish these iterative tests?
Which tool shouldNTO use to accomplish these iterative tests?
Correct Answer: B
Explanation: Only visible for TestSimulate members. You can sign-up / login (it's free).
Question 2
A marketing manager identified an upcoming email campaign for their team to test different subject voices.
They want to first test with a pilot group and then send the warning subject line out to the remaining customers.
Whoshould path optimizer be configured to handle these requirements?
They want to first test with a pilot group and then send the warning subject line out to the remaining customers.
Whoshould path optimizer be configured to handle these requirements?
Correct Answer: A
Explanation: Only visible for TestSimulate members. You can sign-up / login (it's free).
Question 3
When building anemail audience, a marketer first runs a query to update a data extension referenced in the audience query.
Which configuration should be used to ensure the exclusion is updated before the audience query runs?
Which configuration should be used to ensure the exclusion is updated before the audience query runs?
Correct Answer: A
Explanation: Only visible for TestSimulate members. You can sign-up / login (it's free).
Question 4
Northern Trail Outfitters sends out 50, 000 emails on a Friday. On Monday morning, the marketing team has to go through out-of-office messages and unsubscribe messages to find customer responses to the email.
Which feature should help the team?
Which feature should help the team?
Correct Answer: A
Explanation: Only visible for TestSimulate members. You can sign-up / login (it's free).
Question 5
NorthernTrail Outfitters (NTO) wants to improve the accessibility of its email design.
Which best practice should NTO employ?
Which best practice should NTO employ?
Correct Answer: C
Explanation: Only visible for TestSimulate members. You can sign-up / login (it's free).
Question 6
Northern Trail Outfitters is redesigning its brand guidelines and wants to ensure its emails are accessible.
Which best practice should the email designer follow to meetaccessibility standards?
Which best practice should the email designer follow to meetaccessibility standards?
Correct Answer: B
Explanation: Only visible for TestSimulate members. You can sign-up / login (it's free).
Question 7
Northern Trail Outfitters (NTO) is having an issue with bad email addresses coming into its website email signup form, impacting deliverability and senderreputation.
What should NTO use to make sure email addresses are valid before adding to its audience?
What should NTO use to make sure email addresses are valid before adding to its audience?
Correct Answer: A
Explanation: Only visible for TestSimulate members. You can sign-up / login (it's free).
Question 8
A marketer for Northern Trail Outfitters needs to see test emails for each subscriber in a data extension.
What should the marketer do to ensure the data extension appears as a RecipientTest Data Extension in the Test Send menu?
What should the marketer do to ensure the data extension appears as a RecipientTest Data Extension in the Test Send menu?
Correct Answer: C
Explanation: Only visible for TestSimulate members. You can sign-up / login (it's free).
Question 9
After receiving approval from their team, a marketer scheduled a promotional email tend. After the send was scheduled arid the team was notified, they received additional feedback which called for edits to the email copy.
Where should the marketer cancel the send?
Where should the marketer cancel the send?
Correct Answer: A
Explanation: Only visible for TestSimulate members. You can sign-up / login (it's free).