IBM Coremetrics Technical Mastery Test v1 (000-M99) Free Practice Test

Question 1

In order to leverage AdTarget reporting features, what is required?In order to leverage AdTarget? reporting features, what is required?

A. Include the prefix t_?in the Include the prefix ?t_?in the Category parameter of the MMC code assigned to a given display advertisement.

B. Include the prefix t_?in the Include the prefix ?t_?in the Placement parameter of the MMC code assigned to a given display advertisement.

C. Include the prefix t_?in the Include the prefix ?t_?in the Vendor parameter of the MMC code assigned to a given display advertisement.

D. Include the prefix t_?in the Include the prefix ?t_?in the Item parameter of the MMC code assigned to a given display advertisement.

Correct Answer: D

Question 2

Where can Date Annotations be viewed?

A. Heatmap reports

B. Insights reports

C. Dashboards

D. Report trend views

Correct Answer: D

Question 3

Which Analytics reports support multi-level category structures (more than 1 category level)?

A. Merchandising Report.

B. None.

C. Merchandising and Page Categories.

D. Topline Summary and Clickstream.

Correct Answer: C

Question 4

What types of Data Collection opt-outs does Coremetrics offer?

A. Anonymous opt-out and Total opt-out.

B. Total opt-out.

C. Anonymous opt-out.

D. No opt-out option is offered.

Correct Answer: A

Question 5

In the simplest possible standard tagging scenario, how many Javascript libraries are included on a page?

A. 4

B. None

C. 1

D. 2

Correct Answer: C

Question 6

Which of the following Coremetrics applications listed below does NOT support retargeting (importing visitor segment definitions into AdTarget)?

A. Coremetrics Lifecycle

B. Coremetrics Explore

C. None of the above.

D. Coremetrics Search

Correct Answer: A

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